Erectile Dysfunction is a common condition that affects around half of all men between the ages of 40 to 70. However, as common as this condition is, many men remain silent – trying to ignore the problem. Not only does ED pose a huge threat to men who are seeking to enjoy an active and fulfilling sex life, but it can also be a hindrance for their partners too.
To help raise awareness of this condition, we have created an animated story looking at the intimate surroundings of one couple experiencing ED in their relationship.
As the animation points out – 90% of men with ED don’t seek treatment, yet 90% of those who do find a remedy.’
Watch ‘In the Dark’ below:
What is Erectile Dysfunction?
Erectile dysfunction (ED), also known as impotence, is the inability to get and/or maintain an erection. It is a very common condition that can affect men of any age, although it is particularly prevalent in older men. It is estimated that half of all men between the ages of 40 and 70 will experience it at some stage.
What causes ED?
When a man becomes sexually excited (aroused), his brain sends signals to the nerves of the penis. The nerves then increase the blood flow to the penis, causing the tissue to expand and harden. Anything that interferes with either the nervous system, blood circulation or affects the level of sexual desire (libido) can lead to difficulty in getting or maintaining an erection. It is important to identify whether the cause of erectile dysfunction is either physical or psychological so that the condition can be treated properly.
Sometimes impotence only occurs in certain situations. For example, a man who can get an erection during masturbation or wakes up in the morning with an erection may find that he is unable to maintain sexual arousal with his partner. In this case, the underlying cause is likely to be psychological. However, for a man who is unable to achieve an erection in any circumstance, the cause is likely to be physical.
When should you seek medical advice?
Although it is completely normal to feel embarrassed by talking about erectile problems, it is important to get a medical diagnosis so that any underlying health condition can be identified and treated properly. GP’s are used to talking about intimate health issues and do their best to put patients at ease.
Are you looking for a solution to ED?
Visit our Erectile Dysfunction Clinic